What is the future outlook for the lingerie market?


Publish Time

2022-01-13

Women have always been the mainstream consumer group in the clothing and apparel market. Today, with the improvement of living standards and the awakening of self-health awareness, women's demands for the quality, function, and even style of underwear products are constantly improving. Underwear is originally a type of clothing with high demand and high replacement frequency. Underwear has long been a necessity in women's lives, and the "she" economy in the underwear market has long been the mainstay. The future development prospects are broad, and joining a brand underwear store has become an increasingly popular entrepreneurial project. In terms of profit margins, underwear franchisees also have obvious advantages. According to relevant information, the average profit of women's underwear products is about 40% to 60%.

Traditionally, women have been the main consumer group in the clothing and apparel market. Today, with rising living standards and a growing awareness of self-health, women's demands for the quality, function, and even style of underwear products are constantly increasing. Underwear is inherently a high-demand, frequently replaced garment. Underwear has long been a necessity in women's lives, and the "she" economy in the underwear market has already become a dominant force. The future prospects are broad, and joining a branded underwear store has become an increasingly popular entrepreneurial project. In terms of profit margins, underwear franchises also have a clear advantage. According to relevant information, the average profit margin for women's underwear products is approximately 40% to 60%.